Large mural to visualize the data of the audience who listen Spotify. I created a series of characters which tell the story of this data.
These audience segments were Fitness
enthusiasts, partiers, moms, etc...
The project was set in two different locations: The first one took place in Cannes(France) during Cannes Lions International Festival of Creativity for which I was asked to hand paint the mural at the Spotify house.
The second location took place in Cologne (Germany) at Dmexco (Digital marketing exposition & conference) where the mural was set in a large space room.